QUICK LANE TIRE & AUTO CENTER TO CELEBRATE 500TH STORE OPENING WITH BRISTOL CAR SPONSORSHIP

QUICK LANE TIRE & AUTO CENTER TO CELEBRATE 500TH STORE OPENING WITH BRISTOL CAR SPONSORSHIP

• To help celebrate its 500th store opening, Quick Lane Tire & Auto Center will sponsor the famed No. 21 NASCAR Ford Fusion during the night race at Bristol August 23.

• Bristol will be the first exposure NASCAR fans will have to Quick Lane, which is a primary sponsor on Bob Tasca III’s Funny Car in the NHRA.

DEARBORN, MI Aug. 13, 2008 – Quick Lane Tire & Auto Center will celebrate the opening of its 500th store by sponsoring the famed No. 21 Ford Fusion, driven by Bill Elliott, in the August 23 NASCAR Sprint Cup night race at Bristol Motor Speedway.

“Our sponsorship of the No. 21 Fusion for the Bristol event is the perfect race to coincide with our major milestone of opening up our 500th store,” said Tom Suttles, national Quick Lane Tire & Auto Center manager. “It is a great opportunity for us to expose our brand to NASCAR fans for the first time at arguably one of the most watched races of the year.”

The Quick Lane Tire & Auto Center brand provides no-appointment-necessary, while-you-wait automotive quick service for all makes and models, even on evenings and weekends. The work at Quick Lane is performed by factory-trained technicians, using Motorcraft parts and lubricants.

“Our race team is really excited to put the Quick Lane brand in front of NASCAR fans for the first time in Bristol,” said Team Owner, Eddie Wood. “We’ve had a long relationship with Ford and we’re happy to have their new brand with us out on the track.”

“Having our Quick Lane brand on the No. 21 car, allows us to showcase our brand, and further builds our relationship with Wood Brothers Racing,” said Suttles. “We’ve had a great relationship through our Motorcraft brand on the No. 21 for many, many years, and the addition of Quick Lane further demonstrates our commitment to high quality convenient service and parts, for owners of not just Ford vehicles, but of all makes and models.”

Quick Lane Tire & Auto Center is also a co-sponsor with Motorcraft on Bob Tasca III’s Shelby Mustang nitro Funny Car in the National Hot Rod Association.
About Quick Lane
Quick Lane® provides automotive quick services for all makes and models. Quick Lane's® nationwide network of over 500 facilities provides the convenience of an aftermarket company (no appointment necessary, service while you wait, evening and weekend hours, competitive prices) with the confidence of a major automotive manufacturer (quality parts, factory-trained technicians).  Quick Lane® is a registered trademark of Ford Motor Company. For more information, visit www.quicklane.com.
** Note: For a hi-res version of the car, please contact Alexis Kinch **

Alexis Kinch
Motorcraft/Quick Lane Tire & Auto Center
Motorsports Public Relations
PCGCampbell
o: 313-203-7103
c: 313-737-8684
akinch@pcgcampbell.com

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