EIGHT YEAR OLD’S “FIRED UP FOR A CURE” PAINT SCHEME SELECTED AS WINNER IN FORD CUSTOMER SERVICE DIVISION’S NASCAR DESIGN CONTEST TO SUPPORT JUVENILE DIABETES RESEARCH FOUNDATION

  • Carson Luther, an eight-year-old resident of Wildwood, MO, designed the winning paint scheme that will appear on the No. 21 Motorcraft/Quick Lane Ford Fusion NASCAR Sprint Cup Series car during the Bank of America 500 at Charlotte Motor Speedway on October 16.
  • Ford Customer Service Division’s Funny Car design contest helped raise awareness and $33,391 for JDRF and for research for Type 1 diabetes.

CONCORD, NC, October 13, 2010 – One young man wants to tell the entire NASCAR community that he’s fired up to find a cure for type 1 diabetes – and he plans on using the paint scheme on the No. 21 Motorcraft/Quick Lane Ford Fusion running this weekend at Charlotte Motor Speedway to get the point across to millions of fans nationwide.

Carson Luther, an eight-year-old resident of Wildwood, MO, was selected as the winning designer of the Ford Customer Service Division’s (FCSD) NASCAR Design Contest to Support the Juvenile Diabetes Research Foundation (JDRF).

His design, entitled “JDRF – Fired Up for A Cure” was officially unveiled for the first time today at the Wood Brothers’ Racing shop today, with Luther and his family on hand.

“I wanted fire and flames on my car, and thought the blue would make the flames stand out,” said Carson Luther. “I want a cure for diabetes more than anything, even all the LEGOs in the world.”

For the past two years JDRF children have helped design the paint scheme featured on the NHRA Motorcraft/Quick Lane Shelby Mustang Nitro Funny Car, driven by Bob Tasca III. This year, in honor of the Wood Brothers celebrating 60 years of racing Ford products in NASCAR, FCSD has decided to bring the successful contest over to the legendary race team.

“We’re excited to see how Carson’s design performs on the race track this weekend.  It looks great,” said Eddie Wood, co-owner of Wood Brothers Racing.  “We’re honored to be part of a program this year and help raise money for such a worthwhile cause. Carson and his family are our guests this weekend, where we can educate the NASCAR community and raise awareness for type 1 diabetes.”

The Luther family, along with Wood Brothers Racing, Bill Elliott, driver of the No. 21 Motorcraft/Quick Lane Ford Fusion and representatives from FCSD, were on hand for the unveiling today, Carson and his family will attend their first NASCAR race weekend and watch the JDRF-themed race car qualify for the Bank of America 500.

“This is my first NASCAR race,” said Luther.  “My Mom, Grandma, Uncle and sisters are here with me in Charlotte and we’re really excited to see my design on the race car this weekend.”